Premier Cellar Email Marketing Agency
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Email Marketing for Wineries

Email Marketing for Wineries

 

Email Services

Drive results and gain valuable insights with every campaign

 
 
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Email is by far the highest converting digital channel for the wine industry.

(READ: highest converting = highest ROI)

Our email platform and services provide the tools you need to connect with your customers and increase DTC sales.

 
 

 

Save Time

Email with Less direct labor + more results

 
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CRM Integrations

Save labor hours hand-transferring your data between platforms. Our integration automatically pulls CRM data from Vin65, WineDirect, and Commerce7 directly into our email platform for ease with marketing automation, subscriber targeting, and segmentation.

 

Drag and Drop Editor & Email Templates

Our custom-built, drag-and-drop templates in our email editor help you get your mobile-responsive, on-brand emails created and deployed in less than 15 minutes.

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“If I had to estimate how much time I save creating emails with Premier Cellar’s Email Editor template, I’d say 1-2 hours per campaign on average... I spend less time working in HTML and less money on an outside developer.”
— HANA DEVORE, TERLATO WINE GROUP
 
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Strategy Creation + Content Calendar

Strategy can be time-consuming and stressful, but also vital to the success of your email campaigns. Tell us your goals and we’ll use our knowledge of industry best practices to assist in devising a quarter-by-quarter, strategy-based content calendar to get you to where you want to be.

 

Fully Managed Campaigns

Step back and relax. From strategy creation, copywriting optimization, compelling design with best practices for user experience, to development, testing and deployment, we’ll handle the whole campaign creation process.

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Drive DTC Sales

See higher conversions with personal, relevant, and timely EMails.

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Advanced Segmentation

Segmentation is key to successful email marketing. Our platform’s advanced segmentation abilities coupled with your integrated CRM data allows you to send highly-personalized and relevant emails to your customers, resulting in higher engagement and higher conversion rates.

 

Marketing Automation (Sequences)

Make your life easier and make sales at the same time. Automated sequences are money making machines that reach the right customers at the right time with the right message, allowing you to build relationships while also increasing your ROI.

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Make Data-Based Decisions

gain actionable insights from your data

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Email Metrics Tracking & Reporting

With our platform’s detailed analytics and robust reporting, you’ll be able to gain insights into all areas of your email campaigns — from send, open, click, click-to-open rates to geo tracking to heat maps of user engagement, you’ll have a host of metrics available to turn into actionable insights for future marketing strategy.

 

Google Analytics + Google Tag Manager Set Up & Optimization

Go further than just email metrics. With proper set-up across your website and custom dashboards to put the most important metrics at your fingertips, we make sure you have easy and quick access to information you need to track your efforts and make data-informed, full-picture marketing decisions.

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Have Peace of Mind

Feel good when you hit the “send” button

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Advanced Email Configuration

Know that your account is optimized for enhanced delivery and protected from being labeled as spam to keep you reaching your customers. We provide all the back-end email configuration including white label links, advanced authentication, private sending IP addresses, & custom data migration.

 

Dedicated Customer Support

Issues? Questions? Concerns? You’ll never have to speak to an automated service when you call our customer support. Our quick-response customer service team is ready to assist and troubleshoot anything you run into.

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Premier Cellar is always there to help answer any question or fix a problem I’m having and the response time is super quick. Whether it’s help building Google Tags into our templates or explaining the nuances of filtering send lists, I get detailed and thorough responses that help me understand the platform even more.
— LAUREN TAMO, RODNEY STRONG WINE ESTATES
 
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Dual Unsubscribe for Club Communications

Need an email to go out to every club member? No problem. Our dual unsubscribe default feature allows you to send emails directly to the club member’s inbox, even if they’ve unsubscribed from your other general communications.

 

Fully-Managed Email Services

The relief fully sets in when you realize you have a team of email marketing specialists applying industry best practices and in-depth knowledge of the wine industry to your account to all stages of the process from strategy creation to email deployment to data management.

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Which mix of products and services is right for your winery?

 
 

 
 

Let’s Get Started!

Contact us today for a complementary needs analysis consultation to find how we can help your winery reach your goals through email.

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