Next-Level Email Marketing for Wineries
Drive results and gain valuable insights with every campaign
Email is the most effective digital marketing tool for wineries, with higher conversion rates than any other channel, but we still see a massive gap between how wineries are currently sending email and how they could be sending email.
We’re here to optimize your winery’s email efforts so that you’re capitalizing on this underutilized medium and not wasting your time or your opportunities to effectively drive sales and customer engagement with data-informed, strategy-based campaigns.
Improve DTC Sales with our Next-Level Email Services
Strategic Database & Email Operations Assessment
Let’s get under the hood! We’ll take a look at your current systems and strategies to provide a plan to get you on track to send data-informed, targeted emails to improve your sales numbers and reach your winery’s goals.
Google Analytics + Google Tag Manager Set Up & Optimization
You can’t manage what you don’t measure. We make sure your account is set up to effectively capture the data you care about. With custom dashboards to put the most important metrics at your fingertips, we track and analyze marketing efforts to make informed strategic recommendations.
Email Brand Guide
Brand look and feel should be consistent across all marketing channels, which is why we create email-specific brand guidelines that address the unique considerations of the medium, making email creation easier & faster, while ensuring they always speak your brand loud and clear.
& Drag and Drop Editor
Using your email brand guidelines, our designers create a customized drag-and-drop template to help you and your team get your mobile-responsive, on-brand emails created and deployed in just minutes.
Don’t go it alone. Email is a high-risk and high-reward game with a steep learning curve. Our specialized staff is here as a sounding board for industry best practice, or as a full service guide through the complex jungle that is DTC digital marketing.
Segmentation is the KEY to email success. Your subscribers are different, so why treat them all the same? Our advanced segmentation technology allows you to identify those differences and uniquely tailor your email approach and strategy for each segment, resulting in more relevant email messaging and higher conversion rates.
Automated sequences are revenue generators that meet your customers where they are with a targeted series of messages programmed to deliver particular emails based on customer behavior, meaning more relevant messaging and higher engagement & conversion rates (with less work!).
Strategize, implement, measure results, and start the marketing cycle over again! Using your data, we analyze your customer behavior metrics to inform and drive strategy, continually looking for areas of optimization and opportunity. It’s time to stop guessing at what’s working, and start using tangible measurements of success.